Colin Broadwater is the owner of CrossFit Bishop, in Eastern California. Like many affiliate owners, he opened his box and his struggles began. After training out of his 400 square foot garage for a number of months, it was time to open a real gym. He held a fundraiser in order to pay for the first month’s rent in his new venue. But when he did get into his own space, he and his wife had a hard time making enough money to pay the bills and put food on the table. In the first year, he was was forced to work insane hours just to get by. “After our first year in operation, we were at a point where we needed to make some serious decisions about how to run a profitable business,” he said. So he called Patty at CrossFit Vancouver for advice. In the month after just two short phone conversations with Patty, his box recorded their highest monthly revenue to date. The following month: another conversation, and another $3,000 increase in monthly revenue. “Patty has opened my eyes to how I can run a successful and profitable business, change people’s lives along the way, and not run myself into the ground trying to get it all done,” he said.